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软膜天花吊顶开始有了新的理解与认知

2017-08-14 12:13

 软膜天花吊顶行业发展迅速,其速度远远超过了人们的想象,随着最近几年软膜天花吊顶行业的火热崛起,这个行业的竞争也愈演愈烈,企业成本的急剧增加、组织急剧膨胀、价格不断下降、原有市场空间几近饱和的状态,让软膜天花吊顶厂家关注的不但是如何在这个行业中生存,而是如何做大做强做出自己的特色。那么,软膜天花吊顶企业需要靠什么来变强大呢?

Soft film ceiling industry is developing rapidly, which is much faster than people's imagination, as in recent years the rise of hot piamater ceiling ceiling industry, this industry has intensified the competition, the enterprise cost increase and the organization expanded, prices continue to decline, the original market almost saturated state, so that manufacturers concerned piamater ceiling ceiling but not in this industry how to survive, but how to become bigger and stronger to make its own characteristics. So, enterprises need to rely on what soft ceiling to become powerful?
1.引进科学的管理体系
1 the introduction of scientific management system
传统的家族管理模式并不能持续的发挥出很好的作用,随着企业规模的不断地扩大,这种家族的管理模式会成为企业发展的一个障碍。这样的模式大多是短暂的投资,最终将被市场所淘汰。
The traditional family management mode can not continue to play a very good role, with the continuous expansion of the scale of enterprises, the family management model will become an obstacle to the development of enterprises. Such a model is mostly short-term investment, will eventually be eliminated by the market.
软膜天花吊顶企业如何做强
How strong piamater ceiling ceiling Enterprises
为了获得更多的利益,大多软膜天花吊顶企业会将赚的钱用来建厂、购买新设备、招新员工,但是大多数的企业由于缺乏有效地管理机制,在前进过程中苦难重重,任何管理模式提供的都是管理上的共性内容,要想有效地利用,就必须把企业的个性与该管理模式有机结合起来,只有这样,管理体系对企业才有效,才能发挥作用。所以,广大软膜天花吊顶企业应该根据自身状况,量身定做一套适合自己企业发展的管理体系,提高企业的生产效率,降低企业的运营成本,实现企业的更好发展。
In order to gain more benefits, most enterprises will make ceiling soft money to build and buy new equipment, recruit new staff, but most of the enterprises because of the lack of effective management mechanism, in the process of moving forward the difficulties, any management mode are common content management, in order to effectively use. We must put the corporate personality and the management mode of combine, only in this way, management system is effective to the enterprise, can play a role. So, the soft film smallpox condole top enterprises should be based on their status, tailored for their own business development management system, improve the production efficiency, reduce operating costs, to achieve better development of enterprises.
2.做好配套服务
2 do a good job supporting services
许多软膜天花吊顶企业为了追求高额利润,在材料、价格上大做文章,,而很多消费者对于软膜天花吊顶的品牌并不是十分了解,只能通过广告和朋友介绍才认识一些品牌,许多经销商就是利用这一点,实施偷梁换柱之策,像用劣质的铝板代替品牌铝板,久而久之就会使商业信誉遭到破坏。所以软膜天花吊顶企业应该加强对经销商的管理,制定严格的管理制度,而经销商应该诚实经营、明码标价、做好配套服务,在市场上展开公平的竞争。经销商应该根据消费者的喜好、需求和承受能力,为他们量身选择产品,并能够根据当地的消费水平,给软膜天花吊顶适当的标价,薄利多销是比较好的经营方式,店员要详细介绍每一种材质的软膜天花吊顶的优缺点以及现在流行的款式。一个好的品牌,需要软膜天花吊顶企业和经销商的共同维护,一个好的品牌,同样需要消费者的认可。只有这样,软膜天花吊顶企业才能够立于不败之地。
Many soft ceiling enterprises in the pursuit of high profits, the material price, make a fuss, and many consumers for brand soft film smallpox condole top is not quite understand, only through advertising and a friend to know some brands, many dealers is to take advantage of this point, the implementation of substitution policy, like using inferior aluminum instead of brand aluminum. In the course of time will cause the destruction of business reputation. So soft ceiling enterprises should strengthen the management of dealers, establish a strict management system, and dealers should be honest, the price tag, complete service, fair competition in the market. Dealers should be based on consumer preferences, needs and affordability, for them to choose products, and according to the local consumption level, to the appropriate price ceiling piamater, puerile is a better mode of operation, the advantages and disadvantages of the clerk to introduce each kind of material and style of soft film smallpox ceiling now popular. A good brand, the common maintenance of soft film smallpox condole top enterprises and dealers, a good brand, consumers also need recognition. Only in this way, the enterprise can soft ceiling in an invincible position.
3.树品牌
3 tree brand
一个企业品牌的设立与企业产品的质量、销售策略、售后服务等息息相关。在消费者逐渐重视品牌的年代,企业开始从价格战转向品牌战。企业注重产品质量和产品创新的同时,开始关心企业偶联剂的科学管理,关心企业的的销售和售后服务,加强与经销商的联系。越来越多的企业开始关注品牌效应,树立企业品牌,成为企业占据市场的一个重要的手段,是企业的一个重要的展示自我的机会。如广州创美时都开始注重软膜天花吊顶品牌的打造。
The establishment of a corporate brand and the quality of the product, sales strategy, after-sales service, etc.. In the age of consumers gradually pay attention to the brand, the enterprise began to shift from a price war to a brand war. Enterprises focus on product quality and product innovation at the same time, began to care about the scientific management of enterprise coupling agent, care about the enterprise's sales and after-sales service, strengthen the contact with the dealer. More and more enterprises begin to pay attention to the brand effect, establish the brand of the enterprise, become an important means to occupy the market, it is an important opportunity to show themselves. Such as Guangzhou chants are beginning to focus on building the brand of soft film smallpox ceiling.
现代社会,人们对软膜天花吊顶开始有了新的理解与认知,他们开始运用新技术、新材料、新工艺和个性设计,摆脱过去闭门造车的俗套,加强软膜天花吊顶行业之间的交流,依据生态标准和人居发展趋势,造出真正有品质的软膜天花吊顶,满足消费者的需求。一些企业甚至开始瞄准国际市场,通过参加一些国际展会、互联网、外贸机构等方式,进军国际市场,使国内和国际两个市场互补。同时,企业不再总是以主人的身份教训他们的经销商,而是与经销商建立一种互相依赖、互相协调的关系。企业倾注更多的知名度,做经销商坚强的后盾,与经销商一起开拓产品市场,做大做强软膜天花吊顶。
In modern society, people have a new understanding of soft film smallpox condole top, they began to use new technology, new materials, new technology and personalized design, get rid of the past behind closed doors in the Convention, to strengthen the soft film ceiling ceiling industry exchanges, according to ecological standards and habitat development trend, create a real quality soft film ceiling ceiling to meet the needs of consumers. Some companies even began to aim at the international market, through the participation of some international exhibitions, the Internet, foreign trade institutions and other ways to enter the international market, so that domestic and international two markets complement each other. At the same time, enterprises are no longer always to master the identity of their dealers, but with the dealer to establish a mutual dependence, mutual coordination of the relationship. Well-known enterprise devoted more, dealer strong backing, together with the dealers to develop the product market, bigger and stronger piamater ceiling.

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